The "Doctor" is Always In!

What is an ETA Movement?

When traveling, you might look down at your watch or glance at a clock and try to figure out your ETA — estimated time of arrival, that is. In watch terms, ETA means something entirely different. An ETA movement is incorporated by a majority of watch companies. ETA SA is a Swiss manufacturer which makes the movement with a history which can be traced back all the way to 1793… Read More

What is a Tudor Watch?

If you’re like millions of Americans, you spent your Sunday night watching the best in film honored at the Oscars. And if you were watching, you likely saw a few commercials for Rolex celebrating the art of filmmaking. While the Oscars celebrate films with big budgets like “Black Panther” or smaller, independent films, Rolex supports them all. Rolex, just like films, have a smaller line of watches. Tudor was created.. Read More

Tissot : Official Timekeeper of the NBA

Earlier this month, the Los Angeles Lakers made their only regular-season visit to the new Boston Garden to take on the Celtics in a renewal of the NBA’s biggest rivalries. In the final seconds, Lakers guard Rajon Rondo — a former champion with Boston — corralled a loose ball and knocked down a 15-foot jump shot at the buzzer to cap an 18-point comeback victory for LeBron James’ new team… Read More

Rolex and Auto Racing

Watches, at their core, are meant to keep time. So what better partnership for a watch company than to work in the racing industry. That’s exactly what Rolex does by sponsoring many auto races to further its brand and expand its customer reach. Since 2013, Rolex has been a global partner and official timer of Formula One. So anytime you may flip by some open-wheeled racing on a Saturday or.. Read More

How To Replace a Rolex Crystal

One of the most common repairs that I do every month is to replace a Rolex Crystal. It seems like when a customer drops their watch, it never lands on the soft carpet, but always manages to hit the hardwood floor! In this blog post I will show the steps that I go through to replace a Plastic and a Sapphire crystal. The Rolex sapphire crystal is a complex part… Read More

4 Classic Watches

These four classic watches are legends In today’s marketplace, there are endless options when choosing to purchase a watch. In fact, there might be too many options, especially if the buyer is a first-timer and wants a tried-and-true classic. So how do you choose a solid watch when you have every option between smart watches and iced-out jewelry you might find on the latest trending rapper with a sparkle you.. Read More

Interesting Customers and The Watches They Wear

Over the years I have had the opportunity to work on some very interesting watches. Everything from a turn of the century Hamilton pocket watch to a $20,000 Rolex. I have also had the opportunity to work with some very interesting customers. Everyone from doctors, lawyers, teachers, Navy Seals, judges, airline pilots, stock car racers, NFL agents, journalists, banking executives, carpenters, plumbers, college professors etc. I would like to make.. Read More

What are the Perks of Watch Collecting?

Collecting vintage watches might not be your thing. With watches, collectors have to look into how much a timepiece needs polished or refurbished while also being wary of fakes — and mindful of your pocketbook. If vintage watch collecting isn’t your thing, then perhaps collecting vintage accessories for watches is more up your alley. Unlike watches, accessories usually aren’t in bad shape and the market isn’t flooded with fakes and.. Read More

Is the Watch You are Buying Real or Fake?

How do you know if the watch you are buying is real of fake? The old saying is if it’s too good to be true, it probably is. But with Ebay, buying highly sought after items, with a little skill, some luck and good timing, can net a person a rare find while not hurting their wallet enormously. Ebay, the online buying and selling marketplace, is now stepping up its.. Read More