What is considered a modern ladies watch?

It doesn’t matter who you are or what you look like, the main function of a watch is to tell you the time. So why are watches made and segmented as a man’s or ladies’ watch?

The old adage is that a ladies watch should just be a smaller version of a man’s version. Maybe it comes in brighter colors too. They often came with simpler mechanisms inside and were seen as a fashion item and nothing more.

That type of thinking is now changing. Now, watches are being marketed directly to women with smaller versions. Some watch companies are creating unisex styles or dropping gendered styles altogether and going with a one-size-fits-all approach.

These changes are largely because of women’s buying power in the marketplace. More women are working than there were a generation ago, meaning they have money to spend.

Here are some examples of ladies watches.