In the 1960s, Rolex offered a ladies model referred to as the “Rolex Chameleon” which had a feature that allowed the user to almost instantly change the leather strap from one color to any other color.
The cases were small and conical, with a slot in the back for single-pass straps.
Rolex offered many different versions of the Rolex Chameleon and continued the model up through the late 1970s.
The watches were marketed as a watch with a sense of luxury and versatility.
Early 1960s advertisement for the Rolex Chameleon
Shown are the variety of styles and band selections for the Chameleon
This picture shows how the bands slide through the case back to be easily changed
A variety of band color options were available
Mark Sirianni
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Kane, PA. 16735
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