During his campaign, and perhaps afterward, George W. Bush wore a Timex i-Control alarm watch, which Timex billed as “the world’s easiest to use alarm watch.” (He no doubt liked it also because of his famous concern with promptness.) To set the alarm, the wearer need only turn the bezel to the desired time and pull out a crown at 4 o’clock.

Barack Obama

During his campaign, Barack Obama often wore a TAG Heuer white-dial, quartz model from the Series 1500. Obama started wearing a large Jorg Gray chronograph with a black dial given to him on his birthday (Aug. 4) by three members of his Secret Service detail. The watch bears the Secret Service seal.

 Michelle Obama

Michele Obama  wears a Cartier Tank Francaise on her official portrait. The typical Tank bracelet and blue dot on the button can clearly be spotted on the enlarged photo on the left.

She wears the simple and stylish version of the Tank: steel bracelet and white dial, reference W51008Q3. Cartier themselves expressed surprise and excitement over the picture as they had no idea she would be wearing the particular watch for the occasion.

The Cartier can also be seen on the Michelle Obama on the cover of the March 2009 edition of People Magazine.