Cars and watches are a natural fit. Both are traditionally mechanical, and both are products of complex and precise engineering. The watch itself has played an integral role in early motor racing.

Early race car drivers wore bulky stopwatches strapped to their wrists to time laps and calculate speeds. Later driving watches had angled dials for easy reading without taking a hand off the wheel.

Rolex Daytona

For many, the love of watches and cars is attributed to celebrity drivers such as legendary race car driver and actor Paul Newman who famously sported the Rolex Daytona as he stood by his cars and drove them. To this very day, Paul Newman epitomizes cool elegance.

It’s because of Pail Newman that the Rolex Daytona is considered one of the most important time pieces in the history of watchmaking and racing. He became synonymous with the brand and so closely affiliated, not for profit, but for a true passion and love for the watch he wore on his wrist. His timeless masculinity created an image that embodied everything Rolex stood for, and of course it could be said the other way around. While Newman and Rolex didn’t invent driving watches, they certainly leant a hand in publicizing them. It is because of this relationship between driver and watch that so many brands have continued to market to the motorsport industries.




rolex daytona
Modern Rolex “Daytona”


Steve McQueen  Heuer Monaco

"Le Mans" Steve McQueen 1971 Solar Productions

Before there were chronometers bearing his name, Steve McQueen was known for strapping a Heuer Monaco on his wrist during his role in Le Mans. The squared-off, automatic watch with side-mounted push buttons became a McQueen signature as he portrayed a Porsche-driving racer. Few “McQueen-inspired” watches stand the test of time as well as the Monaco has.

Tag Autavia

Developed originally for use in automobile and aviation dashboards, the Autavia takes it’s name from the first parts of “automobile” and “aviation”. With a huge range of models over the last few decades, it’s easy to find one that suits your personal taste and style.

This is pretty much the godfather of the driving watches and a respected piece in any car loving horologist’s collection.


Sinn Spezialuhren 917 GR

Driver Walter Röhrl was known for setting and checking his wristwatch to keep precise track of time during rally stages. Röhrl drove for multiple brands during his racing career, from Audi to Opel, but we remember him most for Porsche, which is why we approve of his choice of fog-resistant Sinn Spezialuhren 917 GR while completing a recent vintage rally.


Omega Speedster Racing Co-Axial Chronograph

From the brand that went to the moon, the Speedmaster Racing Co-Axial features a classic design, offers a tire-tread band as an option, and sports one of the best in-house, truly unique movements available for less than the price of a McQueen relic..

1441032037-omega-speedmaster-racing-co-axial (1)

Omega Chronostop

If you’re wearing the Chronostop like an ordinary watch—you know, on the top of your wrist—telling the time is a weirdly awkward, confusing exercise. This watch wasn’t meant to be worn like your trusty Speedmaster. You’re supposed to wear the Chronostop under your wrist when you’re driving a car—a race car, in fact. At that angle, the 12 o’clock position is vertical as usual, so you can read the watch at a glance.

omega chrono

Jeff Chandler – Joe Gibbs Racing

I have a personal addition to this list.  I had the opportunity to work on a watch for a great guy, Jeff Chandler.  He is a member of the Joe Gibbs racing team.  He is a former tire changer ,lead mechanic ,and currently rear end mechanic for Joe Gibbs racing.   This years driver, Denny Hamlin won the Daytona 500.  I have a great picture of Jeff with the Rolex Submariner that I repaired for him along with the Daytona trophy.   Very cool indeed!   Jeff received his Rolex for his many years of work with the Joe Gibbs racing team.


jeff chandler 2-18
Jeff’s Rolex Submariner