The Omega Seamaster may be most quickly recognized as the “James Bond watch,” but the watch’s history dates back to 1948 when it debuted in celebration of Omega’s 100th anniversary. The model was an immediate hit and became the brand’s best seller. Today it remains the oldest model in Omega’s current collection.

The first Omega Seamaster was modeled after the waterproof wristwatches made for and worn by the British military during World War II. What distinguished the Seamaster from its diving watch predecessors was its O-ring gasket which improved its water-resistance

The Seamaster 300

Omega 300

In 1957, when scuba diving was very popular, Omega rolled out the Seamaster 300.

Key to much of the watch’s ability was the use of rubber O-ring gaskets, which were able to retain their shape, and therefore their imperviousness to water, over a vast range of temperatures far better than the shellac or lead seals used by rival manufactures.

Omega 600 dive watch

In 1995, Omega replaced Rolex as a watch supplier to the world’s favorite secret agent. In Goldeneye, Pierce Brosnan sported the Seamaster 300M, a new collection released a year before, complete with its own Helium Escape Valve.

In Casino Royale, Craig wore the Seamaster Planet Ocean for the first time.

James Bond Planet Ocean


2002 witnessed the arrival of a new line within the Seamaster collection – the Aqua Terra. This model was conceived as a ‘go-anywhere’ watch, as comfortable on the high seas as on dry land. The ‘teak concept’ dial, characterized by vertical lines, draws inspiration from the wooden decks of luxury sailboats, enhancing the Aqua Terra’s connection with the marine world.

The 2012 London Olympics

2012 Olympics watch

In 1948, the same year as the Omega Seamaster’s debut, Omega was the official timekeeper for the London Olympic Games. When the Olympics returned to London in 2012, Omega released a special edition Omega Seamaster 1948 Co-Axial London 2012. Only 1,948 watches were produced. While the dial looks like a classic Seamaster, the back of the case is yellow gold, stamped with the jaggedly-shaped London Olympics 2012 logo

Mark Sirianni
25 Fraley St.
Kane, PA. 16735
[email protected]
1-814-558-4818 Cell

CHARLEY PHOTO OF THE WEEK: At least one person in the household enjoys lake-effect snow and single-digit temperatures.